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our agreements not only contain no provision barring any airline from making any fare available through any channel, they contain lodge an affirmative non-exclusivity provision east that makes port it explicit that no airline is prevented from making any fare it chooses available through any channel it chooses. our agreement contains econo a non-discrimination clause by which those airlines lodge that will receive the indirect discount on the crs booking fee agree in return to make available on any fare they publish and make available to the general public through any other channel. but that of course does not preclude them from offering any fare through any other channel.

it is absolutely clear that airlines do not have the ability to drive consumers to channels which the airlines, rather than consumers, prefer. if one or more airlines attempted to do so, the others would increase their market share by appealing to those same consumers through the channel those consumers prefer. no airline can east afford to turn its back on any subgroup of consumers. no airline can afford to be anything other than as competitive and as attractive as it can possibly be through each channel to the consumers that prefer that channel. this is a reality that grows ultimately out of port the fact that the airline business is a very low margin business - any airline that lost even a small group of passengers would be at risk of swinging from profitable to money-losing in an instant. airlines scrap for every last passenger because they have to.

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